Last Updated: August 2, 2021

SMARTENDING, INC. (“we” or “us” or “our”) respects the privacy of our users (“user” or “you”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at www.smartending.com or use any media channel, mobile website, or other online services offered by us (collectively, the “Services”). Please read this Privacy Policy carefully. IF YOU DO NOT AGREE WITH THE TERMS OF THIS PRIVACY POLICY, PLEASE DO NOT ACCESS OR USE OUR SERVICES.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the “Last Updated” date of this Privacy Policy. Any changes or modifications will be effective upon posting the updated Privacy Policy on the Services, and you waive the right to receive specific notice of each such change or modification. It is your responsibility to periodically review this Privacy Policy to stay informed of updates. Your use of the Services following the posting of such changes or revised Privacy Policy shall constitute your acceptance of any such changes.
Information We Collect: We may collect, receive, and store the following information about you:  Information you provide to us: We collect information you provide to us including your name and email address. We collect this information when you enter it while registering for the Services.  Information we collect automatically: Our servers automatically collect various types of information when you access the Services, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Services. We may combine the information we collect from or about you and use it in the manner described in this Privacy Policy or as otherwise permitted by law.

Use of Information We Collect: We use information to provide, analyze, administer, enhance, and personalize the Services and marketing efforts, to process your sign-up on our landing page, and to communicate with you on these and other topics. Specifically, we may use information collected about you via the Services to:  Create, monitor, and manage your sign-up on our landing page;  Assist law enforcement and respond to subpoenas;  Deliver advertising, promotions, and other information regarding the Services to you;  Analyze and understand our audience, improve the Services (including our user interface experiences) and optimize content selection, recommendation algorithms, and delivery;  Email you regarding our products or services or notify you of updates to the Services;  Compile aggregate data and analysis for internal and external business purposes;  Prevent potentially illegal or harmful activities, including fraud;  Request feedback and contact you about your use of the Services;  Resolve disputes and troubleshoot problems;  Respond to product and customer service requests;  Perform other business activities as needed;  Solicit support for the Services;  Protect your and our rights; and  Any other purpose that is disclosed to you at the time we collect the information, that is related to a request made by you or for which you have given express permission or consent to us.

Disclosure of Information: We may share information collected from or about you in the following ways:  Service Providers: We may share your information with third parties that perform services for us on our behalf, including data analysis, email and/or content delivery, hosting services, customer service, and marketing access.  By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation. This includes exchanging information with other entities for fraud protection.  Sale or Bankruptcy: In connection with any reorganization, restructuring, merger or sale, other transfer of assets, or are otherwise involved in a change of control transaction, or in the event of bankruptcy, we may transfer information, including your personal information, to one or more third parties as part of the transaction, including the due diligence process. You acknowledge that such transfers may occur and that the transferee may decline to honor commitments we made in this Privacy Policy.  Parties with Your Consent or When You Otherwise Choose to Share. In addition to the sharing described in this Privacy Policy, we may share any information from or about you with any party when we have your consent or when you otherwise choose to share such information. We are not responsible for the actions of third parties with whom you share personal or sensitive data, and we have no authority to manage or control third-party solicitations. Children
In order to use the Services, you must represent and warrant that you are over the age of 21 in the signup process. Anyone under the age of 21 are not eligible to use the Services and must not attempt to sign-up with the Services and/or submit any personal information to us. We do not knowingly collect personal information from any person who is under the age of 18 or allow
them to sign-up. If it comes to our attention that we have collected personal data from a person under the age of 18, we will delete this information as quickly as possible.

Tracking Technologies  Cookies and Web Beacons: We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Services to help customize the Services and improve your experience. For more information on how we use cookies, please refer to our “Cookie Policy” section below.  Internet-Based Advertising. Additionally, we may use third-party software to implement email marketing campaigns and manage other interactive marketing initiatives. This third-party software may use cookies or similar tracking technology to help manage and optimize your online experience with us. For more information about opting-out of interest-based ads, please visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.  Website Analytics. We may also partner with selected third-party vendors to perform analytics services, allow tracking technologies, and remarketing services on the Services through the use of first party cookies and third-party cookies, to, among other things, analyze and track users’ use of the Services, determine the popularity of certain content and better understand online activity. By accessing the Services, you consent to the collection and use of your information by these third-party vendors. We do not transfer personal information to these third-party vendors. However, if you do not want any information to be collected and used by tracking technologies, you can visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Cookie Policy  What Cookies Are: Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner are called “first party cookies.” Cookies set by parties other than the website owner are called “third party cookies.” Third party cookies enable third party features or functionality to be provided on or through the website (e.g., like advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.  How We Use Cookies: We use first and third-party cookies for several reasons. Some cookies are required for technical reasons in order for the Services to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience of our Services. Third parties serve cookies through the Services for advertising, analytics, and other purposes.  Web Beacons: Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphic files that contain a unique identifier that enables us to recognize when someone has visited the Services or opened an e-mail that we have sent them. This allows us, for example, to monitor the traffic patterns of users from one page to another, to deliver or communicate with cookies, to understand whether you have come to the Services from an online advertisement displayed on a third-party website, to improve Services performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.  Flash Cookies or Local Shared Objects: The Services may also use so-called “Flash Cookies” (also known as Local Shared Objects or “LSO’s”) to, among other things, collect and store information about your use of the Services, for fraud prevention, and for other site operations. If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the Adobe website and following the instructions. Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Services or online content.  How to Control Cookies: You have the right to decide whether to accept or reject cookies. You can exercise your cookie preference by setting or amending your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use the Services, although your access to some functionality and areas of the Services may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information.

Third-Party Websites The Services may contain links to third-party websites and applications of interest, including advertisements and external services, that are not affiliated with us. Once you have used these links to leave the Services, any information you provide to these third parties is not covered by this Privacy Policy, and we cannot guarantee the safety and privacy of your information. Before visiting and providing any information to any third-party websites, you should inform yourself of the privacy policies and practices (if any) of the third party responsible for that website, and should take those steps necessary to, in your discretion, protect the privacy of your information. We are not responsible for the content or privacy and security practices and policies of any third parties, including other sites, services, or applications that may be linked to or from the Services.

Controls for Do-Not-Track Features Most web browsers and some mobile operating systems include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. No uniform technology for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Policy.
Options Regarding Your Information.  Your Information. You may at any time review or change the information you have provided to us by contacting us using the contact information provided. Upon your request to delete your information, we will delete your information from our active databases. However, some information may be retained in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our Terms and/or comply with legal requirements.  Emails and Communications. If you no longer wish to receive correspondence, emails, or other communications from us, you may opt-out by: o Contacting us using the contact information provided.

California Privacy Rights California Civil Code Section 1798.83 permits California Residents to request and obtain from a company, once a year and free of charge, information about categories of personal information (if any) disclosed to third parties for direct marketing purposes and the names and addresses of all such third parties. We do not share your personal information with third parties for the third parties' own and independent direct marketing purposes unless we receive your permission.

Contacting Us: If you have any questions about this Privacy Policy or our privacy practices, please contact us at the following:

SMARTENDING, INC.